Privacy Policy

March 2023

1. Introduction

Hello and welcome to BiyeBiye’s Privacy Policy ("Policy"). We totally get that this is not the most exciting thing to read but it’s important you do so you feel confident about your data and privacy.

This Policy explains how we collect, store, protect, and share your information, and with whom we share it. We suggest you read this along with our Terms and Conditions. Whilst you're enjoying the BiyeBiye Site and mobile application ("App"), we collect some information about you. In addition, you may choose to use the Site and App to share information with other BiyeBiye members, including your friends and contacts. We may also need to share your information sometimes.
BiyeBiye is a global Site and app, and your information will be sent to and used in the United Kingdom regardless of the country you reside in. Please read carefully as this Policy explains how we protect your personal data when we transfer it overseas.

If you have any questions or comments about this Policy, please feel free to contact us at

2. Important information and who we are

BiyeBiye is a digital Family Matchmaking service. This online platform helps families to connect with other families and introduce their loves ones to each other whilst involving them in the process. This Privacy Policy applies to the Site, App, events, newsletter, competitions and other Services operated by Biye Biye Ltd. We refer to all of these as our “Services” in this Privacy Policy.

Neither our Site nor our App is intended for children and we do not knowingly collect data relating to children. It is important that you read this privacy policy together with any other privacy policy or fair processing notice we may provide on specific occasions when we are collecting or processing personal data about you so that you are fully aware of how and why we are using your data. This privacy policy supplements the other notices and is not intended to override them.

The Services provided by BiyeBiye to you pursuant to this Privacy Policy are offered by Biye Biye Ltd, a private limited company incorporated in England and Wales with registered company number 11389054 whose Registered Address is 20-22 Wenlock Road, London, N1 7GU, United Kingdom. The Site is hosted on BB’s dedicated server.

For any questions, you can contact BB by filling in the Contact Us form on the Site or emailing

3. Information we collect

a) Registration Information:

When you register through the Site and the App and create an account ("Account"), we may collect certain information ("Registration Information") about you, such as:

• Username
• Email address
• Password
• Gender of loved one
• Whether you are looking for a Bride or Groom
• Photograph of your Bride/Groom (optional)
• Age
• Profession
• Location
• Ethnicity
• About Family

You will also be required to create a password in connection with the registration of your Account. Once you register, you will be able to review and change this information at any time by accessing your “Home” page/ My Dashboard. You control your family profile and are able to correct or update (other than your email address, mobile number, date of birth, gender and location (which is automatically updated)) your information at any time by just logging into BiyeBiye. The information we collect helps to enhance the Site and App and verify our Members. Registration information such as your Family name and username may be visible to the public on your profile page.

Additional Information

We may ask you to provide your full name, address and email address. Such details may be shared with third parties for purposes relating to, for example, any of our loyalty programs, sending gifts or delivery of merchandise.

We may also collect additional information in connection with your use of BiyeBiye, for example if you use our super cool video chat function.

If you contact our Customer Care Team, we will receive your email address, and may track your IP address as well as the information you send to us to help resolve your query. We will keep records of our communications with you, including any complaints (and compliments!) that we receive from you about other Members (and from other Members about you).

We recommend and encourage you (and all our members) to think carefully about the information you disclose about yourself. We also do not recommend that you put email addresses, URLs, instant messaging details, phone numbers, full names or addresses, credit card details, national identity numbers, drivers' license details and other sensitive information on your profile which is open to abuse and misuse.

Please be careful about posting sensitive details about yourself and your family on your profile such as your religious denomination and health details. While you may voluntarily provide this information to us when you create your profile, including your sexual preferences, there is no requirement to do so. Please remember that photographs that you post on BiyeBiye may reveal information about yourself as well. Please, please, pretty please- do not put anything up which give away where you live i.e. of your front door or even your street name (even if it rhymes with your surname!).

Where you do upload and choose to tell us sensitive information about yourself, you are explicitly consenting to our processing of your information and making this public to other members in the BiyeBiye community.

When you post information about yourself or use the messaging function, the amount of personal information you share is at your own risk. If you post anything that is inconsistent with our T&Cs, we reserve the right to terminate your Account.

If you decide to purchase any of our Premium Subscription Plans, we will process your payment information and retain this securely for the prevention of fraud and for audit/tax purposes through Third Part Payment Gateway, such as Stripe.

Finally, we want to keep in touch with you to make sure you know about the great promotions and offers we have available. If you’ve told us it’s OK, we will use your email address and phone number to send you information on these.

b) Information we receive from others

In addition to the information you provide us directly, we receive information about you from others, including:

• Other Members

Other BiyeBiye members may provide information about you as they use our Services. As previously mentioned, we may collect information about you from other members if they contact us about you. Also, if a members asks us to access contacts from his/her phonebook and you happen to be one of those, we may use it to reach out to you on behalf of the member.

• Other Partners

We may receive information about you from our partners, for instance if you have a makeover and photoshoot though our partners’ website, they pass along registration information to us. Or where BiyeBiye ads are published on a partner’s websites and platforms (in which case they may pass along details on a campaign’s success).

c) Information collected when you use our services

When you use our Services, we collect information about which features you’ve used, how you’ve used them and the devices you use to access our Services.  See below for more details:

Usage Information

We collect information about your activity on our Services, for instance how you use them (e.g., date and time you logged in, features you’ve been using, searches, clicks and pages which have been shown to you, referring webpage address, advertising that you click on) and how you interact with other members (e.g., members you connect and interact with, time and date of your exchanges, number of messages you send and receive, the frequency of your video chats).

Device information

We may collect information about your device when you use the App including the unique device identifier, device model, operating system, and MAC address. In addition, if you permit us to do so, the App may access your device's address book solely in order to add someone to your contacts.


We may keep track of how you interact with links available on BiyeBiye including third party services and clients by redirecting clicks or through other means. We may share aggregate click statistics such as how many times a particular link was clicked on.

Geolocation Information

If you turn these features on, when you use your mobile, we will collect information about WiFi access points as well as other location information about your longitude and latitude and may save your device's coordinates to offer certain features to you. This information helps us identify your physical location and we may use it to personalize the Site and App and make it easier for you to interact with other members, by enabling the information to be displayed and shared with other members choosing to view “nearby” posts.

If you have enabled location services, but wish to turn it off, you can do so by the following methods: 1) iPhone app — settings, privacy, location services, BiyeBiye 2) Android — profile, privacy, off.

4. Cookies and other similar Data Collection Technologies

As much as we adore our BiyeBiye members and would love to spread some love with chocolate chip cookies and mitai, that’s not what we are referring to in this Policy. Cookies are small data files that are transferred to your computer's hard disk and are a tool that stores information about Site visits, recognises you and your preferences each time you visit BiyeBiye, and ensures site functionality and enables us to provide the services our members request.

The cookies we collect enable us to learn how families interact with BiyeBiye, which in turn helps us make a better product for our community! Cookies store information about your website visits and can recognise you and your preferences each time you visit the BiyeBiye site. They help us to provide a better service to you!

BiyeBiye’s use of cookies and local storage devices is basically related to the performance of the Site, such as analytics that help us determine how our Site is performing and ensuring a smooth and trouble free experience for our members and visitors.

Some web browsers (including Safari, Internet Explorer, Firefox and Chrome) have a “Do Not Track” (“DNT”) feature that tells a website that a member/user does not want to have his or her online activity tracked. If a website that responds to a DNT signal receives a DNT signal, the browser can block that website from collecting certain information about the browser’s member/user. Not all browsers offer a DNT option and DNT signals are not yet uniform. For this reason, many businesses, including BiyeBiye, do not currently respond to DNT signals.

5. How we use this Information

Our main goal is to ensure your experience on BiyeBiye is fun and positive and you don't end up becoming disenchanted with finding love for your loved one (or yourself!). In order to deliver an enjoyable experience to you, we may use your Registration and other information to:

• offer you our Services and features

• contact you with information about the Site and App (e.g., updates and new offerings)

• personalize the App and the content we deliver to you

• conduct research and analytics about how you use and interact with the Site and App

• resolve disputes between you and other Members; and

• investigate fraud, human rights violations (i.e. Forced Marriages) and protect our legal rights, and to enforce our Terms & Conditions

6. How we share this Information

Since our mission is to empower families to find love for their loved ones and to make meaningful connections within their communities, therefore the main sharing of members’ information is with other members. We also share some members’ information with service providers and partners who assist us in operating the Services, with other companies and, in some cases, legal authorities. Read on for more details about how your information is shared with others.

With other Members

You share information with other BiyeBiye members when you voluntarily disclose information on the Service (including your public profile). Please be careful with your information and make sure that the content you share is information you are happy and comfortable with sharing as it will be publicly viewable on the Site and App. Neither you nor we can control what others do with your information once you share it.

If you choose to limit the audience for all or part of your profile or for certain content or information about you, then it will be visible according to your settings.

With our service providers and partners

We use third parties to help us operate and improve our Services. These third parties assist us with various tasks, including data hosting and maintenance, analytics, customer care, marketing, advertising, payment processing and security operations.

We may also share information with partners who distribute and assist us in advertising our Services. For instance, we may share limited information on you in hashed, non-human readable form to advertising partners.

We follow a strict vetting process prior to engaging any service provider or working with any partner. All of our Service providers and partners must agree to strict confidentiality obligations.

Family Zoom

We use Zoom within our app to provide a service so families can safely meet online for the purpose of marriage. If you use Family Zoom within the BiyeBiye app, you will adhere to the Zoom Community Standards policy and the Zoom Privacy Policy

For corporate transactions

We may transfer your information if we are involved, whether in whole or in part, in a merger, sale, acquisition, divestiture, restructuring, reorganization, dissolution, bankruptcy or other change of ownership or control.

When required by law

We may disclose your information if reasonably necessary: (i) to comply with a legal process, such as a court order, subpoena or search warrant, government / law enforcement investigation or other legal requirements; (ii) to assist in the prevention or detection of crime (subject in each case to applicable law); or (iii) to protect the safety of any person.

To enforce legal rights

We may also share information: (i) if disclosure would mitigate our liability in an actual or threatened legal proceeding; (ii) as necessary to protect our legal rights and legal rights of our members, business partners or other interested parties; (iii) to enforce our agreements with you; and (iv) to investigate, prevent, or take other action regarding illegal activity, suspected fraud or other wrongdoing (i.e. human rights violation such as Forced Marriage).

With your consent or at your request

We may ask for your consent to share your information with third parties. In any such case, we will make it clear why we want to share the information.

We may use and share non-personal information (meaning information that, by itself, does not identify who you are such as device information, general demographics, general behavioural data, geolocation in de-identified form), as well as personal information in hashed, non-human readable form, under any of the above circumstances. We may also share this information with third parties (notably advertisers) to develop and deliver targeted advertising on our Services and on websites or applications of third parties, and to analyse and report on advertising you see. We may combine this information with additional non-personal information or personal information in hashed, non-human readable form collected from other sources. More information on our use of cookies and similar technologies can be found in Section 4.

7. Zoom Integration

Through our Zoom integration, we will:

1) NOT collect data on user or participant’s: (1) race or ethnic origin; (2) political, religious, or philosophical opinions or beliefs; (3) trade union membership; (4) biometric or genetic information; (5) information about personal health, sexual activity, or sexual orientation; or (6) criminal history

2) NOT collect data on user of participant’s: financial data, payment data, authentication information, or personally identifying information (PII)

3) NOT collect any other Personal User Data from a user or participant

4) NOT collect any other Personal User Data from participants under the age of 16. All users are 18 and above

5) NOT be intended for education (K-12), healthcare or Zoom for Government

6) Attest that any data we collect from fourth parties is lawfully collected and we will disclose such collection to the user or participant

7) NOT disclose to fourth parties any data collected through Zoom integration

8) NOT use, or disclose to a fourth party, any data collected through our Zoom integration for: (1) building profiles or recording use; (2) monitoring employees; (3) location tracking; or (4) attention tracking or 'heat maps'

9) Attest that we will NOT sell any data collected through our Zoom integration, or use any such data for: (1) advertising or marketing using profiles based on such data, regardless of whether the data is anonymized or aggregated; (2) conducting or assisting with surveillance; or (3) reverse engineering or reconstructing profiles

10) NOT retain data through our Zoom integration for as long as necessary. Data collected is used to only start the conversation. Data is not stored after that

11) Attest that we will retain data collected through our Zoom integration only for as long as necessary to perform our Zoom integration’s functions

8. Cross-Border Data Transfers

Sharing of information sometimes involves cross-border data transfers, for instance to the United States of America and other jurisdictions. As an example, where the service allows for members to be located in the European Economic Area (“EEA”), their personal information is transferred to countries outside of the EEA. We use standard contract clauses approved by the European Commission or other suitable safeguard to permit data transfers from the EEA to other countries. Standard contractual clauses are commitments between companies transferring personal data, binding them to protect the privacy and security of your data.

9. Your Rights

We want you to be in control of your information, so we have provided you with the following tools:

Access / Update tools in the service. Tools and account settings that help you to access, rectify or delete information that you provided to us and that’s associated with your account directly within the Service. If you have any question on those tools and settings, please contact the BiyeBiye Team for help

Device permissions.Mobile platforms have permission systems for specific types of device data and notifications, such as phone book and location services as well as push notifications. You can change your settings on your device to either consent or oppose the collection of the corresponding information or the display of the corresponding notifications. Of course, if you do that, certain services may lose full functionality

Deletion. You can delete your account by using the corresponding functionality directly on the BiyeBiye Service

We want you to be aware of your privacy rights. Here are a few key points to remember:

Reviewing your information.Applicable privacy laws may give you the right to review the personal information we keep about you (depending on the jurisdiction, this may be called right of access, right of portability or variations of those terms). You can request a copy of your personal information by putting in such a request on the Site on your homepage in the GDPR section

Updating your information. If you believe that the information we hold about you is inaccurate or that we are no longer entitled to use it and want to request its rectification, deletion or object to its processing, please contact us by emailing

For your protection and the protection of all our members, we may ask you to provide proof of identity before we can answer the above requests.

Keep in mind, we may reject requests for certain reasons, including if the request is unlawful or if it may infringe on trade secrets or intellectual property or the privacy of another member.  If you wish to receive information relating to another member, such as a copy of any messages you received from him or her through our Service, the other member will have to contact our Privacy Officer to provide their written consent before the information is released.

Also, we may not be able to accommodate certain requests to object to the processing of personal information, notably where such requests would not allow us to provide our service to you anymore.  For instance, we cannot provide our Service if we do not have your date of birth.

Uninstall. You can stop all information collection by the App by uninstalling it using the standard uninstall process for your device. If you uninstall the App from your mobile device, the unique identifier associated with your device will continue to be stored. If you re-install the application on the same mobile device, we will be able to re-associate this identifier to your previous transactions and activities

Accountability. In certain countries, including in the European Union, you have a right to lodge a complaint with the appropriate data protection authority if you have concerns about how we process your personal information. The data protection authority you can lodge a complaint with notably may be that of your habitual residence, where you work or where we are established


Under UK and EU law, UK and EU Members have the right to lodge a complaint with data protection regulators, and the Information Commissioners’ Office (ICO) is the UK’s lead regulator. You can find out how to raise a concern with the ICO by visiting their website at If you’re within the EU, you may also get in touch with your local Data Protection Regulator who may liaise with the ICO on your behalf.

You have a number of rights under European Data Protection law if you are an EU citizen.

1. Right to be informed: what personal data an organisation is processing and why (this notice).
2. Right of access: you can request a copy of your data.
3. Right of rectification: if the data held is inaccurate, you have the right to have it corrected.
4. Right to erasure: you have the right to have your data deleted in certain circumstances.
5. Right to restrict processing: in limited circumstances, you have the right to request that processing is stopped but the data retained. 6. Right to data portability: you can request a copy of your data in a machine-readable form that can be transferred to another provider.
7. Right to object: in certain circumstances (including where data is processed on he basis of legitimate interests or for the purposes of marketing) you may object to that processing.
8. Rights related to automated decision making including profiling: there are several rights in this area where processing carried out on a solely automated basis results in a decision which has legal or significant effects for the individual. In these circumstances your rights include the right to ensure that there is human intervention in the decision-making process.

If you want to exercise any of your rights listed above please email us at

10. Data Security

We work hard to protect you from unauthorised access to or alteration, disclosure or destruction of your personal information.  As with all technology companies, although we take steps to secure your information, we do not promise, and you should not expect, that your personal information will always remain secure.

We regularly monitor our systems for possible vulnerabilities and attacks and regularly review our information collection, storage and processing practices to update our physical, technical and organizational security measures.

We may suspend your use of all or part of the Services without notice if we suspect or detect any breach of security. If you believe that your account or information is no longer secure, please notify us immediately at

11. Data Retention

We keep your personal information only as long as we need it for legitimate business purposes and as permitted by applicable law. To protect the safety and security of our members on and off our Services, we implement a safety retention window of one year following account deletion. During this period, account information will be retained although the account will not be visible on the Services anymore.

In practice, we delete or anonymise your information upon deletion of your account (following the safety retention window) or after two years of continuous inactivity, unless:

1. We must keep it to comply with applicable law (for instance, some “traffic data” is kept for one year to comply with statutory data retention obligations).

2. We must keep it to evidence our compliance with applicable law (for instance, records of consents to our Terms, Privacy Policy and other similar consents are kept for five years).

3. There is an outstanding issue, claim or dispute requiring us to keep the relevant information until it is resolved.

4. The information must be kept for our legitimate business interests, such as fraud prevention and enhancing BiyeBiye members’ safety and security. For example, information may need to be kept to prevent a member who was banned for unsafe behavior or security incidents from opening a new account. Keep in mind that even though our systems are designed to carry out data deletion processes according to the above guidelines, we cannot promise that all data will be deleted within a specific timeframe due to technical constraints.

12. Children’s Policy

Our services are restricted to members who are 18 years of age or older. If a member is looking on behalf of a loved one/family member, they are also required to be 18 years or older. We do not knowingly collect personal information from anyone under the age of 18.  If you suspect that a member is under the age of 18, please use the reporting mechanism available through the Service.

13. Privacy Policy Changes

As BiyeBiye is always looking for new and innovative ways to help you build meaningful connections, this policy may change over time. Please keep an eye on the T&Cs and Privacy Policy on the Site and App and check back frequently for any changes.

14. How to Contact Us

The Services provided by BB to you pursuant to this Policy are offered by Biye Biye Ltd, a private limited company incorporated in England and Wales with registered company number 11389054 whose Registered Address is 20-22 Wenlock Road, London, N1 7GU, United Kingdom. The Site is hosted on BB’s dedicated server.

For any questions, you can contact BB by filling in the Contact Us form or emailing

Hope you enjoy BiyeBiye!

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